Services Vault

Interactive

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Every user experience tells a story.

Each step in Simple’s design process is a storytelling opportunity. From page one we craft the story of your site’s success through our strategic consulting and planning. In our interactive design, we envision the user experiences as a narrative pathway with many possibilities. And most vividly in our rich media experiences, our creative solutions tell stories that awaken, educate, and inspire audiences and customers.

Methods:
  • Animation and Illustration
  • Copywriting and Editing
  • Video and Audio Production
  • Conceptual Design
Solutions:
  • Microsites
  • Educational and Not-for-profit
  • Games
  • Product Tutorials
  • Exhibition Sites

Strategic Consulting

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Interactive user experience design is not just about building web pages; it’s about building lasting relationships between customers and brands through powerful, useful, and usable products and services.

The first step is strategy. Simple’s experienced leadership will help you:

  • Envision: Imagining new customer touch points and experience models and then conceiving new ways of building relationships with your audience.
  • Innovate: Designing new ways to engage your customers through groundbreaking concepts for the web and newer emerging platforms.
  • Optimize: Making your site work better for your users through improved usability, accessibility, performance, and search engine optimization.
  • Prioritize: Developing a strategy for all of the above, to roll out functionality and content so that you launch the right thing at the right time for your business.
  • Evolve: Transforming how your organization thinks about user experience design and technology through training and education.

SimulatedPeople works as part of your team. We get buy-in from all departments, facilitate consensus building, and engage stakeholders from the boardroom to the trenches. The result is an actionable and well-defined strategy.

Interface Design

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The user is number one.

Our multidisciplinary team of passionate user experience designers is Simple’s heart and soul. No matter the project or client, our designers and technologists are committed to building elegant, compelling, and reliable user experiences. Our team includes specialists in all aspects of the user experience, including interactive design, visual identity, brand development, usability, analytics, motion graphics, and rich interface technologies.

Methods:
  • Visual Design
  • Branding and Identity
  • Information Architecture
  • Interaction Design
  • Competitive Analysis and Research
  • Expert Usability Audits
  • Usability Testing
  • User Research and Personas
  • Mental Models and User Scenarios
  • Functional Specifications
Solutions:
  • Rich Internet Applications
  • Social Media Design
  • Branded Experiences
  • Online Promotion and Marketing
  • Prototypes and Concepts
  • E-Commerce and Online Retailing
  • Intranets
  • Logo and Identity Design
  • Content Management Systems
  • Portals
  • Advertising and Campaign Design
  • Product Demos